Adidas Ties Up with Golds' Gym
Premiere sports brand Adidas recently signed a one-year contract with Gold's Gym, one of the top international gym franchises in the country, as its official gym partner.
Present during the contract signing were Mike Ignacio, the marketing head of Adidas Philippines, Mylene Dayrit, the CEO of Gold's Gym and Myke Celis, the managing Director of PerCX advertising, the agency-on-record for this tie-up.
This tie-up recognizes the huge potential of both partners in helping grow the business of each other. During the entire duration of the tie-up, members and staff of Gold's Gym will be given the chance to peek at the latest releases of Adidas and enjoy exclusive discounts and freebies from the said brand. Selected Gold's Gym branches will also have selected areas devoted to Adidas campaign roll outs.
To check out the latest about this tie-up, you may visit Adidas' Facebook Fan Page: AdidasPhilippines or Gold's Gym's Facebook Fan Page: Golds Gym Philippines.
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