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Showing posts with label Tourism. Show all posts
Showing posts with label Tourism. Show all posts
Valerie Weigmann Invites the World to See the Philippines (Video)

Valerie Weigmann Invites the World to See the Philippines (Video)

Valerie Weigmann, the official Philippine delegate to the 64th edition of Miss World, shared reasons why the world needs to see, visit and explore the Philippines in her official introduction video as one of the 124 confirmed candidates vying for the prestigious blue crown.

Why the Historic City of Vigan was Inscribed in the UNESCO World Heritage List?

Why the Historic City of Vigan was Inscribed in the UNESCO World Heritage List?

Towards the end of November 1999, the UNESCO World Heritage Convention met in Marrakeeh, Morocco to decide which of the sites and monuments proposed by countries that have adhered to the World Heritage Convention should be included in the World Heritage List.  The selection process is quite difficult for the World Heritage Committee, composed of specialists from 21 countries elected from among the nations that have signed the Convention, which determined how each site or monument, as opposed to another, be judged to form part of the World Heritage and what constitutes the exceptional and universal value of a cultural treasure. 


     In this respect, the World Heritage Convention defines what kinds of monuments and sites may be considered as part of cultural heritage and what kinds of physical and geological formations may be considered as part of our natural heritage.  The Convention provides detailed criteria for the selection of sites and monuments, which the Committee applies rigorously to prevent the World Heritage List from becoming too long and to preserve its integrity as the checklist of the best among the world’s treasures.
     On 2 December 1999, our Historic City of Vigan, a municipality then was inscribed in the World Heritage List which now includes 630 cultural and natural properties of exceptional universal value in 158 States Parties or countries that have adhered to the Convention.
      The Historic City of Vigan was inscribed on the basis of the following:

Criterion (ii): “exhibit an important interchange of human values, over a span of time or within a cultural area of the world, on developments in architecture or technology, monumental arts or town planning and landscape design.”

      Under this criterion, the World Heritage Centre officially cites: “Vigan represents a unique fusion of Asian building design and construction with European colonial architecture and planning.”

                Criterion (iv): “be an outstanding example of a type of building or architectural or technological ensemble or landscape which illustrates a significant change in human history.”

     Under this criterion, the citation reads: “Vigan is an exceptionally intact and well preserved example of a European trading town in East and East Asia.”
     To understand better these citations, let us explore together the town planning, the evolution and typical lay-out of the Vigan House.

 Town Planning

     Strategically located at the mouth of the Abra River along the northwestern coast of Luzon which is nearest to mainland China, Vigan was an important coastal trading port from the pre-colonial era to the 19th century.  The town plan is representative of the style the Spanish colonizers had designed and established in the 18th century, conforming to the Ley de las Indias (the Law of the Indies) that regulated the lay-out, street patterns and open spaces of all new settlements during the Spanish era: a regular urban design of grid street pattern radiating from a central plaza (park).
     Dominating the central plaza (Plaza Salcedo) are the administrative and religious buildings: the Casa Real (Provincial Administrative Office), the Municipio (Municipal Hall), the Seminario (Archdiocesan Seminary), the Colegio de Niñas (which became the Rosary College, then St. Paul’s College), the Arzobispado (Archbishop’s Palace), the Cathedral (St. Paul’s Cathedral) with its detached campanario (belfry).  Another plaza (Plaza Burgos) is situated to the south of the cathedral.  Ancestral houses are tightly strung along narrow streets forming a grid-like pattern within the kasanglayan or mestizo district (historic district) which used to extend from the Mestizo River on the east to Rizal Street on the west.
     The ancient urban plan survived the ravages of time, nature and the last World War, but a number of historic buildings were destroyed by fire.  Before the turn of the last century, the Casa Real burned down and was replaced by an American colonial structure which became the Capitolio (Provincial Capitol Building).  During the Japanese occupation, fire destroyed several houses along Crisologo Street, which were fortunately replaced by structures conforming to the historic buildings within the Mestizo district.  In 1952, ancestral houses along Quezon Avenue were gutted down by fire.  They were replaced by modern structures, which started the erosion of the   ancient urban fabric of Vigan.  The old seminario was burned down in 1968, followed by arrow of ancestral houses on the southern periphery of Plaza Burgos in 1971.



Evolution of the Vigan House

     The Vigan house evolved from the pre-colonial bahay kubo of wood and bamboo, with roofs of nipa palm or cogon grass.  The bahay kubo however was easily destroyed by typhoons and fire.  In the 17th century, the Spaniards and Mexicans started teaching the Chinese and native artisans how to quarry and dress stone, mould bricks, prepare and use lime mortar to construct fire-resistant brick and stone structures.  Again, these structures were easily toppled down by earthquakes.
     To counteract the dangers of fire and earthquakes, local artisans developed another type of architecture which incorporates the flexibility of interlocking wooden haligis (houseposts) and beams of the bahay kubo, and the durability and fire-resistance of stone and bricks.  Stone and brick were used only on the ground floor; the second floor was of timber.  The haligis carried the weight of the second floor, while the stone and   brick walls on the ground floor served as solid curtains for the wooden framework.
     A majority of the historic buildings in Vigan are two-storey structures, built in masonry on the ground floor and timber on the second floor.  Some of the timber           and bricks houses have voladas or extensions of the second floors that projects to the outside.  The volada is a passageway that runs along this projection and was used by servants to move discreetly around the house, without disturbing homeowners and guests in the sala and bedrooms.   
     A third type of Vigan house is the two-storey buildings, built in masonry on both floors, which is remarkable in this earth-quake prone are.  Most of the houses along Crisologo Street are of this type, which manifests the highest technological achievement of local artisans in building construction before the introduction of modern building materials and technology from the west.

The Vigan Ancestral House

     Like the shop-houses in Asian trading cities like Melaka, Penang and Kuching (Malaysia), Macau, Singapore and Hoi An (Viet Nam), the Vigan house was built on a larger scale than its Asian counterparts.
     The lay out and partitioning of the Vigan house were designed for specific purposes.  One enters the puerta (main door), which is wide enough to accommodate the width of the caruaje (horse-drawn carriage) and high enough for the carroza (shoulder-borne and later on, carriage-mounted religious images), into a zaguan or hall on the ground floor.  The inhabitants of the house can let visitors in by pulling a string from the second floor to open a puertita (smaller door) hinged to the main door.  Horses for carriages were tethered in the caballoreza (horse stable) at the rear of the ground floor.  Shops and bodegas (storage rooms) take up the rest of the space on the ground floor.
     The grand staircase has two sections: a few steps to a landing where ordinary visitors were received; then a long flight of staircase to the second floor.  More important visitors were received in the caida or antesala where informal entertaining was held.  The sala, the biggest and most important part of the house was used for family gatherings and for important occasions.  As in the pre-colonial bahay kubo, families slept together in two to three large cuartos (bedrooms).  Either located at the end of the sala or separated by partition is the comedor (dining room) which leads to the cocina (kitchen).  Adjacent to the cocina is the cobeta (toilet) which is a separate structure that was built at a later stage when sanitary toilets were introduced in the late 1800s.  The azotea (open terrace) is an extension at the back of the second floor where residents and guests gathered to cool off and enjoy the stars after dinner.
     The large ventanas (windows) which provide a maximum of ventilation are of two layers of sliding panes: an inner pair of sliding windows made of translucent capiz shells (of Chinese/Japanese origin) that permit natural sunlight to enter into the house; and an outside pair of sliding wooden storm shutters.  Below the ventanas are smaller windows of sliding wooden panels called ventanillas that are protected by wooden balusters.  Children can safely watch the street scene below through the balustered ventanillas.  Tiled roofs and eaves extend well into the street to prevent rain from entering the inside of the house.  Calados (cutwork friezes) decorating the top portion of the internal wooden partitions permit breeze to waft through.  Some houses have window eaves made of tin and decorated with decorative cutouts on the fringes.



Significance of Vigan’s Inscription

     The historic buildings of Vigan manifest the unique artistic and technological achievements of 18th and 19th century native artisans who developed an architectural style adapted to the earthquake-prone tropics and reflected their native art, using indigenous materials of wood, stone, terra cotta and capiz shells.  The authenticity of the built heritage of Vigan has been established by experts: much of its original architectural, structural and decorative elements are still intact.
     Vigan is a unique monument for having retained its ancient urban plan.  In the Philippines, our town has the most extensive number of surviving religious, civic and traditional buildings that date back to the 18th century. Today, 187 historic structures have survived.  Most of them continue to be inhabited by descendants of the original builders or used for the original purposes for which they were built (religious and administrative buildings).  Vigan is a ‘living heritage site’ where local inhabitants continue to be the custodians of their patrimony, where traditional industries continue to fuel local economy and where local traditions continue to be practiced.
        Over the centuries, Vigan has maintained its visual and architectural unity and homogeneity.  The built heritage of Vigan expresses the fusion and continuing adaptation of various cultural influences (Ilocano, Filipino, Chinese, Spanish, Mexican and more recently American) into a homogenous urban landscape and into an architectural style that is uniquely Filipino.
      Vigan is likewise historically important to the nation as the scene of major historical events in the nation’s struggle for independence from foreign domination and is the birthplace of heroes, heroines and illustrious personages who shaped regional and national destiny.
     Vigan’s inscription in the UNESCO World Heritage List of Cultural Properties is therefore an acknowledgement of the genius of our native artisans who built our historic buildings and monuments, and a recognition of the commitment of our present generation to preserve our architectural legacy for the future generations of not only Bigueños, but of the entire world.  With its inclusion in the World Heritage List, the Town of Vigan has become a source of pride, and a national symbol of the Filipinos.


(Written by Engr. Ricardo L. Favis, a Consultant for Culture at UNESCO Principal Regional Office for Asia and the Pacific Bangkok, Thailand and former Tourism Operations Officer of the City of Vigan)
DOT Releases 'Boracay: Asia's 24/7 Island' Plug

DOT Releases 'Boracay: Asia's 24/7 Island' Plug

The Department of Tourism (DOT) has released an international TV commercial featuring Boracay as Asia's 24/7 island.


The TV commercial conveys to tourists that the fun never fades in Boracay, Philippines -- Asia's 24/7 island. The said plug is currently airing in Korea, Japan, US and other countries.

Palawan Island Town Tops '35 Clearest Waters In The World' List

Palawan Island Town Tops '35 Clearest Waters In The World' List

THERE IS NO need to go out of the country if you’re looking for a clear water to swim in. Linapacan Island in Palawan is number one in the list of ’35 Clearest Waters In The World To Swim In Before You Die’ released by a web magazine, dailynewsdig.com.

Top 10 Philippine Festivals

Top 10 Philippine Festivals

Philippines is the ultimate haven for festivities. There is no doubt that this country is the bastion of the most colorful, fantastic and blithesome festivals in the world! It only proves how rich our culture is and how our nation works hand in hand to preserve the tradition of our forefathers. Amidst the challenges that we face, the Filipino people continually thrive to show to the world what we are made of. Our various festivals are testaments as to how firm the foundation of our culture is.

'It's More Fun in the Philippines!' - Official Domestic Jingle Released

'It's More Fun in the Philippines!' - Official Domestic Jingle Released

Check out the official domestic jingle for the Department of Tourism's "It's More Fun in the Philippines" campaign.



Credits:

Lyrics by Tin Sanchez
Music by Mike Villegas
Arrangement by Angelo Villegas
Lead Vocals by Jay Padua
Back-up Vocals by Jingle Buena
Additional Vocals and Shouts by Daryl Reyes and Cyril Carbonay
Recorded and Mixed by KC Caballero and Mark Villar at Hit Productions
Produced by Jing Abellera and Ino Magno




"It's More Fun In The Philippines" Lyrics

Stanza 1
Kating kati na ba ang iyong mga paa Handa nang umalis mag-liwaliw at lumarga Buti nalang taga-dito ka
'sing dami ng happening ang dami ng isla!

Refrain 1
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Sobrang swerte kaya ng tsinelas mo! Nakatapak ka sa paraiso!

Refrain 2
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Mula Batanes hanggang Jolo Iba ang saya ng Pilipino! It's more fun in the Philippines!

Stanza 2
Nandito nang lahat, san 'pa pupunta? Malalim ang dagat at mababaw ang ligaya! Halatang-halatang Pilipino ka! (Pilipino) Abot-langit ang 'yong ngiti, lahi ng masasaya!

Refrain 1
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Sobrang swerte kaya ng tsinelas mo! Nakatapak ka sa paraiso!

Refrain 2
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Mula Batanes hanggang Jolo Iba ang saya ng Pilipino! It's more fun in the Philippines!

Bridge
Jumping Smiling Showering Singing Driving Parking Waiting Tapping Jogging Hopping Resting Sleeping Planking Tweeting Blogging More fun!

History Biology Geometry Chemistry Geography Philantrophy Hanging out Moving out Working out Dining out Frostbites Fireworks Bonfires Doubledeckers More fun!

'sing dami ng happening ang dami ng isla!

Refrain 1
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Sobrang swerte kaya ng tsinelas mo! Nakatapak ka sa paraiso!


Refrain 2
It's more fun in the Philippines! (More Fun in the Philippines!) Bakit pa lalayo? Mula Batanes hanggang Jolo Iba ang saya ng Pilipino! It's more fun in the Philippines!
'It's More Fun in the Philippines' International TVC Launched on CNN

'It's More Fun in the Philippines' International TVC Launched on CNN

The Department of Tourism released on Monday the international TV commercials for the "It's More Fun in the Philippines" campaign on CNN.



The TVC runs for 30 seconds and it features selected "It's More fun in the Philippines" online posters which became viral in various social networking sites last January.

Made by various Filipino netizens, featured on the online posters are popular tourist destinations in the country like the Chocolate Hils in Bohol, the rice terraces in Cordillera and the limestone islands of Palawan.



The said TVC, which featured disco house song 'Barbra Streisand' by Duck Sauce with rap by Pinoy Black Eyed Peas member Apl.de.Ap, ended with the question "What will you come up with?"

A short version of the campaign, which runs only for 15 seconds, features footage of the iconic Philippine Tarsier with the caption, "Staring Contests. More fun in the Philippines."

'It's More Fun in the Philippines' to Debut in the World's LargestTravel Trade Show

'It's More Fun in the Philippines' to Debut in the World's LargestTravel Trade Show

“It’s more fun in the Philippines,” the new campaign of the Department of Tourism (DOT) is set to debut at the 2012 International Tourismus Bourse (ITB) in Germany, the world's largest travel trade expo.



“Our participation in ITB this year is quite significant because it’s the first time for us to roll out the ‘It’s more fun in the Philippines’ campaign in a global event,” Tourism Secretary Ramon Jimenez Jr. said in a statement.

Happening on March 7-11 in Berlin, Jimenez will lead the country's 41-man delegation to debut the country's slogan “It’s more fun in the Philippines” on the international stage. The Philippine booth will cover a total area of 180 square meters, which the DOT will share with private sector partners representing the country's top hotels, resorts and travel agents. Tourist destinations that will be promoted in the expo are Manila, Negros Oriental, Palawan, Boracay, Cebu, and Bohol.

The Tourism Secretay is confident that the new campaign will create a higher awareness level of the Philippines as a "must-experience" destination in Asia as part of the department's goal of attracting 10 million tourists by 2016.
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Choose Philippines Launches 'iChoose' Campaign

To further support the government's “More Fun in the Philippines” project, Choose Philippines, the country's first-ever social and travel networking site, will launch the “i Choose” campaign, introducing a new microsite that encourages every Filipino to contribute to the 7,107 reasons why people choose the Philippines.

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